Reliability and Uptime: Choose a web host with high uptime guarantees (99.9% or above) to ensure your website remains accessible. Reliable hosting minimizes downtime, providing a smooth experience for visitors and maintaining trust in your brand.

Scalability and Resources: Opt for a hosting plan that can accommodate your website's current needs and can scale as your traffic grows. Factors like storage, bandwidth, and RAM play a key role in your website’s performance and the ability to handle increases in visitors.

Security and Support: Look for hosts that offer strong security features (such as SSL certificates, firewalls, and regular backups) to protect your data and users. Additionally, 24/7 customer support can be invaluable if technical issues arise, helping you quickly resolve problems and minimize disruptions.